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MacLean-Dixie Introduces Engineering Roadmap Brochures

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by Bill Bonekemper

October 13, 2011

MacLean-Dixie Product Manager – Anchor Products, Steve Petres, recently announced the introduction of a next generation of helical pile brochures the company is calling – Engineering Roadmaps.  The brochures combine traditional elements of marketing, design and copy along with some very useful technical information on how to compute load and bearing calculations with helical piles – hence the Engineering Roadmap moniker.

“We believe strongly that the key to successful growth for the helical pile industry and certainly for our company as well rests with our ability to educate engineers who have little or no experience with helical piles”, said Petrus.  “We receive inquiries and requests from around the country asking for useful technical information about how to design for different applications using helical piles and anchors.  We believe this new series of Engineering Roadmap brochures will go a long way to help engineers become more familiar and comfortable with helical piles for some of their projects”, he added.

MacLean-Dixie has released three titles of the new brochures to date, and they include:

According to Petres, several more titles will follow soon.  The PDF versions of the brochures are available for viewing on their web in the “Technical Reference” section.




Innovative Brochure Design Intended to Appeal to Engineers Who Have Little or No Experience with Helical Piles